Home تصفح الدورات AI & Machine Learning Generative AI for Marketers
Free course English شهادة موثقة Beginner #ai #machine learning #chatgpt #automation #generative #marketing #marketers #professionals

Generative AI for Marketers

Learn how to use generative AI in marketing with confidence. This course helps you choose the right tools, build practical workflows, and apply AI to research, content, personalization, campaigns, and measurement. You will work through clear examples and simple exercises you can use right away.

4.3 (3 ratings)
106 learners enrolled
581 views
15 lessons
~45 min total
Self-paced, lifetime access

عن ماذا تدور هذه الدورة؟

A practical beginner-friendly course for working professionals who want to use generative AI confidently in marketing. This course introduces the core concepts, shows how to choose the right tools and workflows, and explains how to apply AI across research, content creation, personalization, campaigns, and measurement. Each module includes a short introduction, and each lesson is designed to be clear, hands-on, and grounded in real-world marketing examples. Lessons should also end with 1-2 quick practical exercises, plus key takeaways and key terms for reinforcement.

ما أهم الحقائق حول هذه الدورة؟

السعر Free
الشهادة شهادة موثقة
المدة 45 min
الدروس 15
اللغة English
المستوى Beginner
الاختبار Self-paced, lifetime access

Curriculum

3 modules · 15 lessons

1
Module 1: Getting Started with Generative AI in Marketing
5 lessons
  • 1.1 What Generative AI Is and Why Marketers Should Care
  • 1.2 How Generative AI Works at a Practical Level
  • 1.3 Common Generative AI Tools for Marketers
  • 1.4 Benefits, Limits, and Risks of AI in Marketing
  • 1.5 Building the Right Mindset for AI-Assisted Marketing
2
Module 2: Prompting Skills and Effective AI Communication
4 lessons
  • 2.1 The Anatomy of a Good Prompt
  • 2.2 Prompting for Different Marketing Goals
  • 2.3 Using Tone, Brand Voice, and Audience Details
  • 2.4 Iterating and Refining AI Output
3
Applying Generative AI Across the Marketing Workflow
6 lessons
  • How Generative AI Fits Into the Marketing Workflow
  • Using AI for Market, Audience, and Competitive Research
  • AI-Assisted Content Planning and Message Development
  • Creating and Adapting Content for Multiple Channels
  • Personalization, Segmentation, and Campaign Optimization
  • Measuring Impact and Improving AI-Enabled Marketing Workflows

Certificate of completion

بعد إكمال هذه الدورة ستفتح شهادة موثقة — قابلة للتنزيل بصيغة PDF مع رقم فريد ورابط تحقق.

Each certificate has a unique verifiable link and QR code.

Frequently asked questions

Is this course free to start?

Yes. You can start learning this course for free.

Who is this course for?

This course is designed for learners who want practical, job-relevant skills and a structured path from basics to application.

Do I need prior experience?

No prior experience is required unless specific prerequisites are listed in the course requirements section.

How long does this course take?

The estimated total study time for this course is 45 min.

How does the certificate work?

بعد إكمال هذه الدورة يمكنك تنزيل شهادة موثقة برقم فريد ورابط تحقق عام.

Learner reviews

4.3
3 ratings
5
2
4
0
3
1
2
0
1
0
N
Nathan J. Verified · 3 مايو 2026

Useful on AI workflows

The workflow part clicked for me.

M
Megan V. Verified · 17 يناير 2026

Liked the bit on using AI for content creation and personalization. It was quick to follow and felt very usable.

O
Olivia H. Verified · 2 أغسطس 2025

Best for total beginners

Solid intro to generative AI for marketing, especially the sections on choosing tools and using them for research. It’s probably best for people who are completely new, since the pace stays very basic.

Learn more

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